Consumer Participation

Consumer Participation in Commercial Hospitality

Purpose of this paper This paper examines customers’ participation in the production of commercial hospitality. Drawing on a study of queer consumers (i.e., lesbian, gay, bisexual and transgender (LGBT) individuals), the paper considers the ways in which frequently circulated understandings, or myths, shaped consumers’ actions. The case study is used to highlight previously under examined dimen...

Consumer Attitudes, Expectations, and Financial Market Participation

Community and consumer participation in health.

Fifteen area health services currently have formal structures for ongoing community participation. These structures are variously called health councils, health consumer networks, consumer and community health forums, and consultative committees. The role and activities undertaken vary and include local needs assessment, input to planning, and health promotion activities. The two area health se...

Trust and Quality Assurance in Business-to-Consumer Electronic Commerce: Enhancing Consumer Acceptance and Participation

The growth of electronic commerce (e-commerce) has been inhibited by consumer fears and concerns about the risks, real and perceived. This paper discusses the risks associated with ecommerce transactions and the measures to gain consumers' trust in order to enhance their acceptance and participation. The quality assurance in e-commerce, and therefore the enhancement of consumer's trust and acce...

Why We Boycott: Consumer Motivations for Boycott Participation

While boycotts are increasingly relevant for management decision-making, there has been little research of an individual’s motivation to boycott. We propose a conceptualization of boycotting and report a study of an actual boycott of a multinational firm that was prompted by factory closings. Consumers who viewed the closures as egregious were more likely to boycott the firm, though only a mino...